#EldersFirst · Care plans, services and products for older adults
Emoha #EldersFirst
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Elderpreneur Partnership Programme

More life. More opportunity.

Run your own senior care business in your city, with Emoha's brand, technology, training and services behind you.

The opportunity

India is growing older, fast

Families want trusted, local help for their parents. Very few places offer it.

14 Crelders in India today, about one person in ten*
42 Crelders expected by 2050*
3×growth in a single generation*

*Approximate population estimates, shown to describe the need. They are not a forecast of business results.

How it works

Your business, our engine

You lead the relationships in your city. Emoha runs everything behind them.

  1. A central engine, run by Emoha

    Technology, training for you and training for your team.

  2. Products and services, supplied

    Emoha brings the services, the products and the partnerships.

  3. A team you lead

    You build and lead your own team of independent agents in your city.

  4. A local base, close to elders

    A desk in a clinic, a community room or an association hall, where families can meet your team.

What Emoha carries for you

You are never on your own

  • Operations

    A complete library of procedures and manuals.

  • Technology

    The elder care app and a partner portal.

  • Brand and marketing

    Creatives and brand materials, ready to use.

  • Emergency desk

    24/7 coordination with ambulances and hospitals.

  • Training

    Training and a leadership toolkit for your team.

  • Partnerships

    Product, insurance, developer and carer partners.

What you offer families

Seven lines, one brand

Everything an older adult needs, from one trusted name, offered with our partners.

  • Care plans
  • Care at home, through partner agencies
  • Assistive devices
  • Health insurance, through licensed insurance partners
  • Hospital and treatment coordination
  • Travel for seniors
  • Senior living, through registered developers
Your first 90 days

Opening your territory

A clear path from day one, with our team beside you.

  • Choose your base and name a lead from your team
  • Bring your first three agents on board
  • Tie up with local doctors, hospitals and diagnostics
  • Meet pensioners' groups, associations and clubs
  • Open with your first assessments
Why Emoha

Care that shows up when it counts

One September morning a member called with chest pain. Our emergency team reached his home within half an hour and moved him to hospital. He had an angioplasty the same morning.
Elderpreneurs bring that kind of care to their own city.

One member's experience in 2022, shared without personal details. Response times depend on location and circumstances.

Next steps

Four steps to your first day

The first group is planned for January 2027, in Delhi, Mumbai, Bengaluru, Pune and Hyderabad.

  1. Apply
    Tell us your city and your background.
  2. Discovery call
    Fit, territory and goals, with our distribution team.
  3. Agreement
    Read the written terms with your own legal and financial advisor.
  4. Induction
    Training, then you open your territory.

Investment and terms are explained on the discovery call and set out in a written agreement.

Start with a conversation

Tell us your city and a little about yourself. Our distribution team will call you back.

A care provider, lab or agency? Use the same form and tell us what you offer.

Express interest

Tell us a little and we will call you back. No obligation.