Renuka Dudeja, is a Brand & Marcomm expert with over 2 decades of experience in Senior Leadership roles with various Indian and Multinational organizations, helping them build sustainable Brands and act as a growth catalyst. Being an Army brat, her childhood involved travelling all around the country. Watching her parents build a brand-new ecosystem every few years, she picked up a knack for creating order out of chaos and paying attention to detail. These became pivotal skills that were further honed during her professional journey. She passionately believes in the power of brands & their involvement in changing the world. She has been instrumental in building some very well-known brands and also has been a category creator in many ways, to name a few: Max India Group - Antara Senior Living & Assisted Care Services, Max Estates, Mary Kay Cosmetics, Times Of India Group, ICI Paints, Seagrams, Bacardi, Knauf, Pepsico, Radico Khaitan & Airtel.